Press
My goal is to let the whole world know that there is an alternative neutral playing card for those who, like me, think that we should strive for more equality in our world. And I am asking you to help me to achieve this goal. Play for equality. Game on!
Indy loves to share her story with those who are genuinly interested. If you are a member of the media and would like to talk to Indy, please get in touch by sending an email to service@gsb-playingcards.com.
Indy Mellink came up with the idea of gender- and raceneutral playing cards during her summer vacation in 2020. She suddenly wondered why we are still using traditional playing cards while the world around us is changing and many things are reconsidered from a different perspective. After giving it some thought she decided to replace the King, Queen and Jack by Gold, Silver and Bronze, a neutral alternative and a ranking system which is accepted, especially in sports, around the world. Indy wants everyone to feel comfortable while playing cards.
At first a small batch was produced and sold to family and friends. A larger batch was ordered and promoted during the Holiday Season 2020. In January 2021 the Dutch daily newspaper ‘Algemeen Dagblad’ showed interest in interviewing Indy. The article was published on January 12th and Indy has been overwhelmed with media attention, public reactions and orders ever since.
For now Indy, who recently finished her Masterstudies succesfully, works with a team of volunteers to run her explosively growing organization.
To contact Indy please email to service@gsb-playingcards.com.
These photos are for media use only. If you have any questions please contact us by email: service@gsb-playingcards.com.
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- GSB Playing Cards logo
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- Gold GSB Playing Card Signature design
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- Silver GSB Playing Card Signature design
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- Bronze GSB Playing Card Signature design
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- Gold, Silver, Bronze GSB Playing Cards Signature design
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- coloured Joker GSB Playing Cards
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- colorless Joker GSB Playing Cards
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- GSB Gender-neutral playing cards red pack Signature design
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- GSB Playing Cards Single Red pack Signature design
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- GSB Playing Cards Single Red pack Signature design
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- GSB Playing Cards Single Red pack Signature design
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- GSB Playing Cards Single Red pack Signature design
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- GSB Playing Cards Single Red and Black pack Signature design
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- GSB Playing Cards Single Red and Black pack Signature design
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- GSB Gender-neutral playing cards black pack Signature design
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- GSB Playing Cards Single Black pack Signature design
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- GSB Playing Cards Single Black pack Signature design
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- GSB Playing Cards Single Black pack Signature design
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- GSB Playing Cards Single Black pack Signature design
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- GSB Playing Cards Double pack Signature design
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- GSB Gender-neutral playing cards double pack Signature design with free card game: Medals
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- GSB Gender-neutral playing cards double pack Signature design – open box
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- GSB Playing Cards Signature Playing Cards Poker
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- GSB Playing Cards Signature Playing Cards Poker
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- GSB Playing Cards Signature Playing Cards Poker
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- GSB Playing Cards Signature Playing Cards Poker
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- GSB Playing Cards Signature Playing Cards Poker
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- GSB Playing Cards Signature Playing Cards Poker
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- GSB Playing Cards Signature Playing Cards Poker
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- Single pack red GSB Playing Cards
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- Single pack black GSB Playing Cards
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- Double pack GSB Playing Cards
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- Double pack GSB Playing Cards
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- GSB Playing Cards hearts
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- GSB Playing Card Rainbow Pride Edition Poker/Bridge
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- GSB Playing Card Rainbow Pride Edition Poker/Bridge
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- GSB Playing Card Rainbow Pride Edition Poker/Bridge
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- GSB Playing Card Rainbow Pride Edition Poker/Bridge
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- GSB Playing Card Rainbow Pride Edition Poker/Bridge
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- GSB Playing Card Rainbow Pride Edition Poker/Bridge
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- GSB Playing Cards collection
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- GSB Playing Cards collection
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- GSB Playing Cards collection
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- GSB Playing Cards Customized deck
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- GSB Playing Cards Customized deck
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- GSB Playing Cards Customized deck
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- GSB Playing Cards Customized deck
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- GSB Playing Cards
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- GSB Playing Cards
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- Indy & GSB Playing Cards
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- Indy & GSB Playing Cards
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- Indy & GSB Playing Cards
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- Indy & GSB Playing Cards
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- Indy & GSB Playing Cards
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- Indy & GSB Playing Cards
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- Indy & GSB Playing Cards
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- Playing ‘Keezen’ game with GSB Playing Cards
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- GSB Playing Cards
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- GSB Playing Cards
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- GSB Playing Cards
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- Friends playing cards
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- Friends playing cards
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- Friends playing cards
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- Friends playing cards
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- Friends playing cards
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- Friends playing cards
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- Friends playing cards
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- Friends playing cards
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- Holiday Season promo
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- Holiday Season Promo
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- Holiday Season Promo
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- Gold Silver Bronze cards
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- Deck GSB Playing Cards
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- Bronze GSB Playing Card first design
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- Silver GSB Playing Card first design
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- Gold GSB Playing Card first design
News agencies
Reuters – King toppled from throne by gender-neutral card deck
Reuters – Japan – King toppled from throne by gender-neutral card deck _ ロイター
https://www.rte.ie/news/business/2021/0119/1190719-challenging-gender-bias-in-playing-cards/
Netherlands
Artikel Algemeen Dagblad 12 jan 2021
ROFL de dagelijkse standaard artikel
Regio-Nieuws – column Harry Slagter
nrc-handelsblad-20210116-column Youp
Interview Linda Interview (deels) Haarlem105 – Haarlem105
De postonline – Gendervrije variant maakt einde aan seksisme en racisme op speelkaarten _
Belgium
De Korrel – Maakt niet uit. Het hád waar kunnen zijn_
United Kingdom
Metro_co_uk Woman creates genderless pack of cards without the royal hierarchy _ Metro News
https://newsabc.net/dutch-invents-gender-neutral-card-game-newsmonkey/
Ireland
RTE_IE – Challenging gender bias in playing cards
Duitsland
Stern_de Niederländische Studentin entwirft genderneutrale Spielkarten _ STERN.de
France
Positivr_fr – Elle crée un jeu de cartes non sexiste pour combattre les inégalités femmes-hommes
https://lesobservateurs.ch/2021/01/19/egalite-des-genres-a-present-ils-sattaquent-au-jeu-de-cartes/
Lithuania
USA
Yahoo News – King toppled from throne by gender-neutral card deck
NewYork post – King toppled from throne by gender-neutral card deck
Outkick – Are You Ready For Gender-Neutral Playing Cards_ – OutKick
Metro US – King toppled from throne by gender-neutral card deck – (longer)
Breitbart – Dethroned_ Woman Removes Kings with _Gender-Nuetral_ Card Deck
Canada
Financial Post – King toppled from throne by gender-neutral card deck
CTVnews – Dutch graduate creates gender-neutral playing cards _ CTV News
https://leaderpost.com/pmn/business-pmn/king-toppled-from-throne-by-gender-neutral-card-deck
Singapore
Today-online – King toppled from throne by gender-neutral card deck – TODAY
Brazil
Ricmais_com_br (brazilie) Rei perde trono em baralho de gênero neutro criado por holandesa – RIC
Terra_com_br (brazilie) Rei perde trono em baralho de gênero neutro criado por holandesa
Turkey
India
MyNews 24×7 – King toppled from throne by gender-neutral card deck _ Entertainment
Cyprus
NewsinCyprus – King toppled from throne by gender-neutral card deck – Cyprus News
Cyprus Mail – King toppled from throne by gender-neutral card deck
Other
Marketscreener.com King toppled from throne by gender-neutral card deck
DevDiscourse – King toppled from throne by gender-neutral card deck
cardplayerlifestyle artikel GOOD
Based on interview
https://www.boredpanda.com/gender-neutral-cards-indy-mellink/
http://www.successlifelounge.com/woman-creates-gender-neutral-playing-cards-and-she-cant-keep-up-with-the-orders-now/
https://pkhype.com/23-yr-outdated-lady-creates-a-gender-and-race-impartial-deck-of-playing-cards-goals-to-unfold-equality-all-over-the-world/
https://www.outkick.com/are-you-ready-for-gender-neutral-playing-cards/
Twitter links
https://twitter.com/TitaniaMcGrath/status/1351587720657838081
https://twitter.com/TheCriticalDri2/status/1351617689094119425
https://twitter.com/Reuters/status/1351602827391594498 — video with music from Reuters
New Zealand
https://www.newshub.co.nz/home/lifestyle/2021/01/dutch-psychology-graduate-creates-gender-neutral-card-deck-replacing-king-and-queen-with-colours.html
Japan
https://jp.reuters.com/article/us-netherlands-sexism-playingcards/king-toppled-from-throne-by-gender-neutral-card-deck-idUSKBN29O1KH
Youtube video
https://www.youtube.com/watch?v=UNJKzoIh_W8
https://www.msn.com/en-us/video/peopleandplaces/dutch-woman-creates-gender-neutral-card-decks/vi-BB1cTsqy
critics Piers Morgan
https://www.express.co.uk/news/world/1386186/piers-morgan-news-king-gender-neutral-cards-woke-liberals
https://www.youtube.com/watch?v=cwyhHq0_7lc
https://twitter.com/piersmorgan/status/1351545304798081024
https://www.facebook.com/DailyExpress/posts/4319152714811621
https://www.amedpost.com/piers-morgan-fury-as-dutch-student-removes-king-in-new-gender-neutral-card-deck/
Sweden
https://www.nordfront.se/nu-kommer-den-politiskt-korrekta-kortleken-utan-kon-kungar-drottningar-och-knektar-utbytta-mot-metaller.smr
Persiflage
https://dekorrel.vlaanderen/studente-die-genderneutraal-kaartspel-ontwikkelde-wil-ook-een-nieuwe-versie-van-wie-is-het/
P R E S S R E L E A S E
The only original gender and race-neutral playing cards now available in the U.S.
Oegstgeest – the Netherlands – April 2021 GSB Playing Cards, the first gender and race-neutral playing card that eliminated the human factor by replacying King, Queen and Jack by Gold, Silver and Bronze is now available at Amazon.us to serve their U.S. customers. In addition to that GSB Playing Cards released a Signature Pokersize edition and a Rainbow Pride Edition in pokersize.
GSB Playing Cards got a lot of attention in the media the last couple of months, ranging from Northern America, to Asia, to New Zealand. Indy Mellink, a forensic psychology student from the Netherlands wanted to contribute to more equality in the world. She replaced King, Queen and Jack by Gold, Silver and Bronze, a universally accepted ranking system, thus eliminating human inequality in a card deck. She designed a new pack of cards in bridge size format and went viral in the Netherlands and beyond with this new perspective on equality. Indy’s goal is not to replace the traditional carddeck, but to introduce an alternative ranking system that is more inclusive. She likes it to be seen as a cute way to playfully put diversity and inclusion on the agenda.
Now that there appears to be a lot of demand for gender and race-neutral playing cards Indy has extended her collection with new designs in bridge as wel as pokersize. The collection now contains several designs and a special Rainbow Pride Edition and comes in a matching tuckbox, all printed on eco-friendly paper.
The cards are available in several shops online and offline worldwide and at gsb-playingcards.com. To make distribution in the United States easier and more affordable GSB Playing Cards is now also available at Amazon.us.
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GSB Playing Cards
Indy Mellink
W. gsb-playingcards.com
E. service@gsb-playingcards.com
M. +31 6 57 997 867